--- title: Optimized LinkedIn Profile [INFOGRAPHIC] - Improve Your Professional Presence Online description: Optimized LinkedIn profiles can not only improve your professional presence online, but can also lead people to your company's site. Improve yours now. image: http://320867.fs1.hubspotusercontent-na1.net/hubfs/320867/Linkedin-profile-updates-infographic-2.jpg --- $15,000 web design grant from ArcStone [![Apply Now](https://no-cache.hubspot.com/cta/default/320867/fbbcda94-7c24-4963-a9ff-46e94ea03955.png)](https://cta-redirect.hubspot.com/cta/redirect/320867/fbbcda94-7c24-4963-a9ff-46e94ea03955) [ArcStone](https://320867.hs-sites.com/) - [Impact](https://info.arcstone.com/impact) - [Work](https://info.arcstone.com/work) - [About](https://info.arcstone.com/about-arcstone) - [Careers](https://info.arcstone.com/careers) - [Services](https://info.arcstone.com/services/) - [Web Design & Development](https://info.arcstone.com/services/web-design-and-development) - [Web Hosting & Email](https://info.arcstone.com/services/web-hosting-and-email) - [Accessibility & Inclusive Design](https://info.arcstone.com/services/accessibility-inclusive-design) - [Digital Marketing & Strategy](https://info.arcstone.com/services/digital-marketing-and-strategy) - [Membership Management](https://info.arcstone.com/services/membership-management) - [Online Webinars & Events](https://info.arcstone.com/events) - [Blog](https://320867.hs-sites.com/blog) - [Contact](https://info.arcstone.com/contact-us) ### Categories # Optimized LinkedIn Profile \[INFOGRAPHIC\] - Improve Your Professional Presence Online By Chloe Mark | January 2016 - [Tweet](https://twitter.com/share) Working with clients on their marketing, we keep running into the request for further help with LinkedIn. Companies want each employee to optimize their profile, not only for their personal benefit, but also to lead traffic to the company's LinkedIn page itself. Not a bad idea seeing as according to a recent [Econsultancy](https://econsultancy.com/blog/63616-linkedin-users-are-more-interested-in-your-company-stats) study, **"more than 50% of all social traffic to B2B sites comes from LinkedIn"** ([SumoMe](https://sumome.com/stories/linkedin-traffic?src=sumome-email-story-linkedin-traffic)). ![optimized-linkedin-profile](https://320867.fs1.hubspotusercontent-na1.net/hub/320867/hubfs/Linkedin-profile-updates-infographic-2.jpg?width=699&name=Linkedin-profile-updates-infographic-2.jpg "optimized-linkedin-profile") Use the infographic below to imrove your own LinkedIn profile then share with colleagues. pdf version: [LinkedIn Infographic](https://cdn2.hubspot.net/hubfs/320867/Linkedin-profile-updates-infographic-4.pdf) [![Linkedin-profile-updates-infographic-1.jpg](https://320867.fs1.hubspotusercontent-na1.net/hub/320867/hubfs/Linkedin-profile-updates-infographic-1.jpg?width=1435&name=Linkedin-profile-updates-infographic-1.jpg "Linkedin-profile-updates-infographic-1.jpg")](https://cdn2.hubspot.net/hubfs/320867/Linkedin-profile-updates-infographic-3.pdf) Topics: [Digital Marketing](https://320867.hs-sites.com/blog/topic/digital-marketing) [![Web-design-marketing-consultation](https://no-cache.hubspot.com/cta/default/320867/e5e63dc3-7796-4f3f-ac4d-70030f46e105.png)](https://cta-redirect.hubspot.com/cta/redirect/320867/e5e63dc3-7796-4f3f-ac4d-70030f46e105) ![Dan Olson](https://www.arcstone.com/hubfs/dolson.jpg) ## Talk to a Digital Strategist Questions about your project? We can help. [![Let's Chat](https://no-cache.hubspot.com/cta/default/320867/edb5aa3c-d26e-4247-9118-5f723777d929.png)](https://cta-redirect.hubspot.com/cta/redirect/320867/edb5aa3c-d26e-4247-9118-5f723777d929) X ### Our Values - Service - Craftsmanship - Evolution - Harmony - Happiness [![Google Partner](https://www.arcstone.com/hs-fs/hubfs/Logos/google-partner.png?width=150&name=google-partner.png)](https://www.google.com/partners/) [![Top Digital Marketing Agency in Minneapolis](https://res.cloudinary.com/expertise-com/image/upload/remote_media/awards/mn_minneapolis_digital-marketing-agencies_2023_transparent.svg)](https://www.expertise.com/mn/minneapolis/digital-marketing-agencies) ### From Our Blog [Leverage Your Nonprofit Organizational Knowledge for Better Redesigns](https://320867.hs-sites.com/blog/organizational-knowledge-tips-for-nonprofits) [SEO vs. Paid Ads: How to Decide What's Better for Your Nonprofit?](https://320867.hs-sites.com/blog/seo-vs.-paid-ads-nonprofit) [Navigating Team Turnover During a Website Redesign](https://320867.hs-sites.com/blog/team-turnover-website-redesign) [Using A SWOT Analysis To Inform A Website Redesign](https://320867.hs-sites.com/blog/swot-analysis-for-nonprofits) [Why Your Nonprofit Needs a Crisis Communications Plan](https://320867.hs-sites.com/blog/nonprofit-crisis-communications-pla-) ### Access - [Email Login](http://webmail.arcstone.com/) - [Email Setup Instructions](http://www.arcstone.com/email-setup/) - [Server Status: A-OK](http://status.arcstone.com/) ### Stay in Touch 2801 Hennepin Avenue South, #601 Minneapolis, MN 55408 #### Follow Us! - [Facebook](https://www.facebook.com/arcstone) - [Instagram](https://www.instagram.com/arcstonemn/) - [LinkedIn](https://www.linkedin.com/company/arcstone) - [YouTube](https://www.youtube.com/user/arcstonetech) © 2025 ArcStone | [Privacy Policy](http://www.arcstone.com/privacy-policy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Chloe Mark", "url" : "http://320867.hs-sites.com/blog/author/chloe-mark" }, "datePublished" : "2016-01-21T14:16:00.000Z", "headline" : "Optimized LinkedIn Profile [INFOGRAPHIC] - Improve Your Professional Presence Online", "image" : [ "http://cdn2.hubspot.net/hubfs/320867/Linkedin-profile-updates-infographic-2.jpg" ], "mainEntityOfPage" : { "@id" : "http://320867.hs-sites.com/blog/optimized-linkedin-profile-infographic-improve-your-professional-presence-online", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "http://cdn2.hubspot.net/hub/320867/file-2563259973-png/images_main/logos/ArcStone-logo.png" }, "name" : "ArcStone" } } ```