--- title: 3 Technical SEO errors to fix, graphic design trends to watch + behavioral email marketing tips description: What trends should you look out for when it comes to SEO, email marketing and design? Here's a recap of what the digital marketing experts have to say. image: https://320867.fs1.hubspotusercontent-na1.net/hubfs/320867/digital-marketing-news.jpg --- $15,000 web design grant from ArcStone [![Apply Now](https://no-cache.hubspot.com/cta/default/320867/fbbcda94-7c24-4963-a9ff-46e94ea03955.png)](https://cta-redirect.hubspot.com/cta/redirect/320867/fbbcda94-7c24-4963-a9ff-46e94ea03955) [ArcStone](https://320867.hs-sites.com/) - [Impact](https://info.arcstone.com/impact) - [Work](https://info.arcstone.com/work) - [About](https://info.arcstone.com/about-arcstone) - [Careers](https://info.arcstone.com/careers) - [Services](https://info.arcstone.com/services/) - [Web Design & Development](https://info.arcstone.com/services/web-design-and-development) - [Web Hosting & Email](https://info.arcstone.com/services/web-hosting-and-email) - [Accessibility & Inclusive Design](https://info.arcstone.com/services/accessibility-inclusive-design) - [Digital Marketing & Strategy](https://info.arcstone.com/services/digital-marketing-and-strategy) - [Membership Management](https://info.arcstone.com/services/membership-management) - [Online Webinars & Events](https://info.arcstone.com/events) - [Blog](https://320867.hs-sites.com/blog) - [Contact](https://info.arcstone.com/contact-us) ### Categories # 3 Technical SEO errors to fix, graphic design trends to watch + behavioral email marketing tips By Chloe Mark | June 2017 - [Tweet](https://twitter.com/share) ![digital-marketing-news.jpg](https://320867.fs1.hubspotusercontent-na1.net/hubfs/320867/digital-marketing-news.jpg) This week, digital marketing experts have a bit to say regarding what needs to be fixed in your SEO strategy, email marketing approach and graphic design agendas. Below is this week's digital marketing recap to help you stay informed on the latest trends. ### [Technical SEO: 3 Embarrassing errors you need to check right now!](http://www.digitalcurrent.com/seo-engine-optimization/technical-seo-3-errors-to-check/) Yikes. Did you know you could be making a tiny mistake with your site and suddenly, your pages could just not show up on Google? Sam Hurley walks through 3 errors a few of us may be making and how we can fix them quick! ### [Getting started with behavioral email marketing](https://blog.kissmetrics.com/behavioral-email-marketing/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+KISSmetrics+%28KISSmetrics+Marketing+Blog%29) Rather than just looking at open and click-through rates, your company should be keeping a closer eye on the behavior of each individual to whom you're sending emails. Then, you'll be able to send them more personalized content, like in the examples in the post. By doing so, you could see markedly higher engagement rates that could actually translate to sales.  ###### ![behavioral-email-marketing-tips](https://320867.fs1.hubspotusercontent-na1.net/hub/320867/hubfs/Screen%20Shot%202017-06-05%20at%2010.24.17%20AM.png?width=640&name=Screen%20Shot%202017-06-05%20at%2010.24.17%20AM.png "behavioral-email-marketing-tips")Image source: [Kissmetrics](https://blog.kissmetrics.com/behavioral-email-marketing/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+KISSmetrics+%28KISSmetrics+Marketing+Blog%29)   ### [8 graphic design trends for 2017](https://thenextweb.com/contributors/2017/05/23/8-graphic-design-trends-2017/?ref=webdesignernews.com#.tnw_PxJBTmdI) What all does 2017 graphic design have in store for your company's visual assets? Looking over the trends, there are a few places that are grabbing the most eyes. Take advantage of these for your brand.  ![graphic-design-trends-2017](https://cdn0.tnwcdn.com/wp-content/blogs.dir/1/files/2017/05/image4-1.jpg "graphic-design-trends-2017") ###### Image source: [The Next Web](https://thenextweb.com/contributors/2017/05/23/8-graphic-design-trends-2017/?ref=webdesignernews.com#.tnw_PxJBTmdI) Topics: [Digital](https://320867.hs-sites.com/blog/topic/digital), [Digital Marketing](https://320867.hs-sites.com/blog/topic/digital-marketing) [![website-redesign-success](https://no-cache.hubspot.com/cta/default/320867/ef7fd081-cf7e-421e-ba6b-70b4eae07a54.png)](https://cta-redirect.hubspot.com/cta/redirect/320867/ef7fd081-cf7e-421e-ba6b-70b4eae07a54) ![Dan Olson](https://www.arcstone.com/hubfs/dolson.jpg) ## Talk to a Digital Strategist Questions about your project? We can help. 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