The top 5 branding trends of 2016 (+ more)

By Chloe Mark | December 2016

What should you know before you really dive into the marketing workday? Here are 3 marketing pieces we thought you'd want to see as you start off your week.

"The top 5 branding trends of 2016" – Creative Bloq

top-branding-trends-of-2017It's becoming more and more of a challenge to reach your audience where they're at. Creative Bloq found five branding trends that help us understand what successful marketers are doing to reach their audience.

  • We shift from desktop to mobile. From traditional ads to Facebook ads.
  • We can capitalize on the urgency and excitement of Snapchat.
  • Augmented Reality can connect you with your audience.

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"6 web design style predictions for 2017" by Envato

web-design-predictions-2017Come 2017 we are moving away from minimalism design trends and towards some that are a bit more complicated. What's trending?

  • Microinteractions
  • Hand-drawn elements
  • Shadows & gradients

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"Facebook may turn comment threads into Messenger-like group chats" by The Next Web

facebook-update-comments-to-messaging

Facebook's always innovating to stay at the top of the social media charts, but this edit may or may not be a good one. 

We’ve heard from people that they would like an easier way to participate in conversations on a post while they are still in News Feed so we are testing a new option that opens up a window when someone comments on your post, replies to your comment or tags you in a comment. You can always hide the conversation or turn off notifications from within the dropdown menu of the post.

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Topics: Digital Marketing