Optimized LinkedIn Profile [INFOGRAPHIC] - Improve Your Professional Presence Online

Working with clients on their marketing, we keep running into the request for further help with LinkedIn. Companies want each employee to optimize their profile, not only for their personal benefit, but also to lead traffic to the company's LinkedIn page itself. Not a bad idea seeing as according to a recent Econsultancy study, "more than 50% of all social traffic to B2B sites comes from LinkedIn" (SumoMe).

Use the infographic below to imrove your own LinkedIn profile then share with colleagues.

pdf version: LinkedIn Infographic