Our take on all the talk about 2017 digital marketing

Congrats! You've made it through one of the craziest times of the year, and you're ready to move forward into 2017. With the countless posts out there talking about what's to come in digital marketing, design & tech, we thought it'd be wise to give you our take on all the talk.

Each of the posts below is an ArcStonian's outlook on 2017, meant for you – our readers and friends – specifically.

What's trending in digital marketing? A focus on real people, with personal stories

– thoughts from Lisa, Head of Marketing

"It’s no longer enough to present content that’s the same for everyone. Consider the content bar raised." [read more]

Next in web design – what marketers should know:

– Q&A with Jess, Creative Director

"...We need to do more to maintain their attention and create engaging experiences. Humans, by nature, seek novelty..." [read more]

Predictions in what interactive content will engage this year:

– Interview with Nick, Interactive content strategist & videographer

"If you have a good business and strong products, you already have this content. You just have to extract and and show it to the right audience." [read more]